What is Mobile Web Design?

If you’re designing a mobile app for a website, company, or service, you may want to know more about mobile Web design. With HTML5 and popular Web design toolkits, you can create a website that looks and feels just like a native application without the need to submit your program to a marketplace or maintain separate code.

Taking Advantage of Mobile Web Design

The benefits of mobile Web design are significant for anyone who wants to consolidate existing Web traffic with a user base from an app store. By designing one website that works seamlessly on any screen size, you will save yourself the time it takes to program separate apps for every platform you want to reach, according to W3.org.

For example, you can use the features of HTML5 to create animations, buttons, lists, menus, and tables for your website to make it work just like a modern Web application. When your users log into your site from a mobile device, the user interface will automatically respond to the size of the screen they’re using. The end result is a user experience that is indistinguishable from the experience of using a native smartphone app.

Web Apps Versus Native Apps

Many companies in the media and technology industries have opted to create mobile Web apps instead of developing native applications. If your program doesn’t need to use any of the resources provided by the smartphone framework, such as user contacts or camera input, your app will perform just as well in a Web browser as it will in the device’s program launcher. Your app won’t take a performance hit by running in a browser because mobile software is designed to use as few system resources as possible to minimize battery usage and interface lag.

All mobile devices are capable of displaying HTML5 user interface elements because they don’t include any outdated Flash code, which is incompatible with smartphones and tablets. HTML5 is the most recent iteration of the HTML protocol, and it supports a wide range of modern interactive user interface design elements.

User Experience Design

Users of your app will have to enable JavaScript in their browsers. Otherwise, the app may not load properly or respond as intended when the user taps buttons and menus on the screen. JavaScript is enabled by default in all modern Web browsers, but you may need to tell your users to make sure it’s enabled before using your app if it relies heavily on JavaScript functions.

Mobile Web apps can do just about anything you want them to do, except for access your users’ personal data or hardware resources. You can integrate Web frameworks into your app to increase its functionality. For example, you can include WebGL code in your app to display 3-D graphics in the browser for games or animations. WebGL uses hardware acceleration to efficiently display 3-D animations, but it may not be fast enough for advanced games or simulations. You should test your app on as many devices as possible to ensure that it runs smoothly and responds to user input as intended.

Related Resource: How Do You Become a User Interface Designer?

Designing a mobile application is an important task for any company or organization. Only a small number of mobile apps will need to access system resources or hardware functionality. Everyone else can take advantage of the benefits of mobile Web design.